Keeping is the Google Groups alternative that "just works"
Google Groups collaborative inbox is not built for customer support. Keeping is.
Rated 4.5 /5 on G2
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You get what you pay for with Google Groups
Google Groups was designed as a mailing list for discussion groups; Keeping was designed from the ground up for customer support teams. Pick Keeping if you need collaboration, ticket management and reporting — and note that Keeping is 100% compatible with your existing Google Group.
The main benefit of using Google Groups collaborative inbox is that it's free in most paid Google Workspace organizations. But as the saying goes, "You get what you pay for."
Google Groups was initially designed as a mailing list for forum discussions. In fact, Google Group's roots go back to 1995 and the "old days" when discussions happened on Usenet on mailing lists!
This means that it does not have all of the features that you would need for a dedicated customer support tool. For example, Google Groups does not have built-in ticket management features, such as assigning tickets, tracking progress, or sharing private notes. It also does not have built-in reporting features, so you cannot track the performance of your customer support team or identify areas for improvement.
Keeping is 100% compatible with existing Google Groups
If you are using a Google Group for your shared inbox, you can upgrade it by adding Keeping. Simply add Keeping as a user to your Google Group and, like magic, you have new features such as:
Or, convert your existing Google Group to a Google Workspace account and connect it to Keeping with a single click. It’s your choice.
Private notes: You can share private notes with your team members so everyone is on the same page.- Assign and prioritize incoming emails: You can assign incoming emails to team members and prioritize them so that they are dealt with in a timely manner.
- All without leaving Gmail: You can do all of this without leaving Gmail, so you can stay productive and focused.
Everyone is on the same page with Keeping
With Google Groups, when a team member replies to an email sent to the group email address, their response is not shared with the rest of the team. This can lead to confusion and chaos, as multiple people may reply to the same message without knowing someone else has already responded. This can also make it challenging to track who is responsible for resolving the issue.
Keeping solves this problem by ensuring all messages are shared with everyone on the team. Everyone is always up-to-date on the latest information and can collaborate effectively to resolve customer issues.
If you are looking for a solution to improve your customer support, then Keeping is better than Google Groups. It is more efficient, collaborative, and feature-rich.
A quick comparison on price
See how Keeping and Google Groups compare on the things a support team needs.
| Features |  | Google Groups |
|---|---|---|
| Built for customer support | Yes | Mailing list for discussions |
| Assign and prioritize incoming email | Yes | No |
| Shared private notes | Yes | No |
| Built-in reporting | Yes | No |
| Every reply shared with the whole team | Yes | No |
| Works with an existing Google Group | Yes | Yes |
| Support when something goes wrong | Quick and easy | Almost none |
Keeping: More efficient than a Google Groups shared mailbox
Keeping was designed from the ground up for teams that need to quickly and collaborate on a shared inbox.
Collaborate in Gmail
Adding customer support to your operation no longer means opening an extra browser tab. Manage your shared inbox from your own Gmail account. No external app!
- Add collaboration to email
- Stop duplicated work
- Share the workload
Simple & Streamlined
Our instant setup and Gmail integration are designed for the busiest teams. There’s no complex software to configure. You’re up and running and supporting customers in minutes.
- Get started in minutes
- One home for multiple mailboxes
- Save time with shared templates
Best-in-Class Analytics
Advanced reporting gives you the data you need to know how your team responds to customers. Track first response time, resolution time, busiest times, and much more.
- Reports by agent, tag, and mailbox
- Understand how your team can improve
- Visualize the data over time
Automate Everything
Focus on what’s essential and let workflows handle repetitive tasks. Automatically assign tickets, set priority and tags, or change the status based on the content of your email.
- Improve team efficiency
- Respond to customers faster
- Nothing slips through the cracks
Connect the Tools You Use
Keeping is a powerful tool that can help you to stay organized and productive. But it can be even more powerful when you connect it to your other tools, such as Shopify, Zapier, or HubSpot.
Learn More
Keeping works inside Google Workspace
Unlike Google Groups, Keeping integrates with Gmail so you can access your customer support inbox without leaving Gmail. This means you can manage your customer support inbox in the same place you manage your other emails, without having to open any extra browser tabs.
When all of your customer support conversations are in one place, you can easily keep track of what has been said and who is responsible for each issue. This can help to improve clarity and communication between you and your customers.
Add as many shared mailboxes as you need
Keeping is not free like Google Groups, but it was designed from the ground up with collaboration in mind, and it has features that are specifically tailored to this task. For example, Keeping has built-in ticket management, private notes, and reporting features. You can also add as many shared mailboxes as you need without paying extra.
Keeping offers quick and easy support, so you can get help if you need it. Google Groups offers almost no support, so you may get stuck if something goes wrong.
The Google Groups alternative your team will love
Made for busy teams
Collaborate with team members in real-time — no more forwarding emails and confusion around who is doing what.
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Essentials
$14
per user per month
billed annually
Our most comprehensive plan at a price you can afford.
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Don’t just take our word for it, see what our customers are saying about us.
Rated 4.5 /5 on G2
“Keeping helps our customer service team stay on top of inquiries & recognize when an issue has been handled.”
“It's a great tool for tracking and sharing support emails with colleagues. I love how Keeping email has its own inbox inside Gmail.”
“Keeping seamlessly integrates with Gmail, so we don't have to work with another tool. It allows everyone to see responses from the team.”
“Seeing our shared mailbox right in GSuite, the automatic setup, and the ability to keep track of issues are my favorite features.”
“At our university, Keeping gives us control over the responses of all our agents, as well as ensuring that all emails are being responded to.”
“Our HR department uses Keeping, and it works amazingly well for us to keep organized. It's a simple but robust ticketing system.”
“I like that we can use it right inside our Gmail. I also like that we can assign and prioritize incoming requests.”
“Keeping makes it simple to stay on top of our work orders, and I love that it is integrated with Gmail.”
“Tried them all - Keeping is perfect for our startup. Exactly the features we needed, like Gmail integration and collision detection.”