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Keeping

Keeping vs. Help Scout

A Help Scout alternative that works inside Gmail

Help Scout is a powerful tool built for large dedicated customer support teams. If you have a small growing business, it may be way more than you need.

  • Assign every email to one owner, inside Gmail
  • Nothing to migrate: your email is already in Gmail
  • Set up in two minutes with Google sign-in
Start free in Gmail
G2 High Performer

Rated 4.5 /5 on G2

14 days free. No credit card required. Works with the Gmail you already use.

A Keeping mailbox open inside Gmail beside the regular inbox

2,000+ companies run their shared inbox in Gmail with Keeping

  • Delivery.com
  • La-Z-Boy
  • Revel
  • Harvard Book Store
  • Outside
“We've been able to cut our customer response time down to mere minutes for the vast majority of requests. Vacation and illness coverage has been nearly completely solved.”
Randall R., Manufacturing · G2

Why choose Keeping over Help Scout

Help Scout is a powerful tool built for large, dedicated customer support teams; for a small growing business it may be more than you need. Pick Keeping for the customer support features you need right inside Gmail, with no complicated onboarding and no new tool to learn.

Keeping works inside Google Workspace

Unlike Help Scout, Keeping creates a new section inside your Gmail. This allows you to continue to use Gmail for your day-to-day work while having easy access to your customer support inbox. No extra browser tabs to manage!

Help Scout is a powerful tool, but it's not for everyone. It's a complex system that requires training and ongoing support. If your team isn't willing to put in the effort to learn it, you're wasting your money.

Only Keeping lets you share your mailbox from right inside Gmail.

A customer email open in Gmail with Keeping’s shared mailboxes in the left rail and its assignment and status panel on the right

Keeping is more affordable

Help Scout's bare-bones Standard plan ($25/user) costs about the same as Keeping's fully-featured Advanced plan. It includes 2 shared mailboxes, and each extra one is an add-on; the Plus plan ($45/mo per user) includes 5.

Keeping Advanced is nearly half the price of Help Scout Plus. And you still get all of the critical features to manage a shared mailbox.

For a 5 person team with 3 mailboxes, you can expect to save about $1,260/year with Keeping Advanced compared with Help Scout Plus, both billed annually.

Keeping’s Mailboxes page listing three active shared addresses, with Add Mailbox

Help Scout vs Keeping, feature by feature

See how Keeping and Help Scout compare across every feature and why Keeping is the best Help Scout alternative for most small business.

Keeping compared withHelp Scout, feature by feature
KeepingHelp Scout
Shared mailboxesUnlimited2
Maximum agentsUnlimited25
The most popular ready-made plan$24per user/month$45per user/month
Works inside GmailYesNo
Advanced Reports + ExportYesYes
HubSpot integrationYes+$25per user/month
Easy-to-learnYesNo
Shopify integrationYesNo

Help Scout prices from helpscout.com, as of October 2026.

The Help Scout alternative your team will love

No compromises. All the features you need to manage customer support from inside Gmail.

Collaborate in Gmail

Adding customer support to your operation no longer means opening an extra browser tab. Manage your shared inbox from your own Gmail account. No external app!

  • Add collaboration to email
  • Stop duplicated work
  • Share the workload
Learn More about Collaborate in Gmail
A customer email assigned to a teammate from inside Gmail

Simple & Streamlined

Our instant setup and Gmail integration are designed for the busiest teams. There’s no complex software to configure. You’re up and running and supporting customers in minutes.

  • Get started in minutes
  • One home for multiple mailboxes
  • Save time with shared templates
Learn More about Simple & Streamlined
A saved reply template being inserted into a Gmail response

Best-in-Class Analytics

Advanced reporting gives you the data you need to know how your team responds to customers. Track first response time, resolution time, busiest times, and much more.

  • Reports by agent, tag, and mailbox
  • Understand how your team can improve
  • Visualize the data over time
Learn More about Best-in-Class Analytics
A Keeping report showing first response and resolution times

Automate Everything

Focus on what’s essential and let workflows handle repetitive tasks. Automatically assign tickets, set priority and tags, or change the status based on the content of your email.

  • Improve team efficiency
  • Respond to customers faster
  • Nothing slips through the cracks
Learn More about Automate Everything
A Keeping workflow assigning an incoming email automatically

Connect the Tools You Use

Keeping is a powerful tool that can help you to stay organized and productive. But it can be even more powerful when you connect it to your other tools, such as Shopify, Zapier, or HubSpot.

Learn More about Connect the Tools You Use
The HubSpot, Shopify, Slack and Zapier logos connected to Keeping

Collaborate on customer support, inside Gmail

  • Made for busy teams

    Collaborate with team members in real-time — no more forwarding emails and confusion around who is doing what.

  • Try Keeping for free

    Sign in with Google and you're set up in two minutes. The trial is the full product, so your team can run real email through it before you decide.

  • Secure and safe

    Security and safety are at the core of everything we do. We publish our security policies and procedures so that you can see how we protect your data.

Advanced

$24

per user per month
billed annually

Our most comprehensive plan at a price you can afford.

Our customers love us for a reason

Don’t just take our word for it, see what our customers are saying about us.

G2 High Performer

Rated 4.5 /5 on G2

View All Reviews